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So what’s the difference between Omnibus and Ad Hoc surveys?

Tags: comparisonsdifference between panel typeswhats an omnibus?

Working for a communications company has helped improve my listening and communication skills. You’re probably wondering “so what, isn’t that a given?”   I didn’t think so. I thought these tools were pretty well sharpened, after 20 successful years in business.

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I wanted to let you know that I compiled the results of the cars survey for the following countries (Argentina, Germany, Denmark, Netherlands, Australia & Italy – Canada is just starting their outreach now), and we so far have had 524 stories published on the survey, with a total reach of 350,000,000. Pretty great results!

Global Corporate Communications  eBay 

Redshift’s Red Hot Tip

Questionnaire Design:

Keep the number of questions to a minimum to ensure highest possible data quality