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Four Things We Learned From Talking to Panellists

Tags: Crowdologypanelquestionnaire design

This year (2015) we were once again given the opportunity by panel review website SurveyPolice to conduct a question and answer forum. The aim of this was primarily to allow panellists to ask questions about online panels, surveys and market research and to provide them with insight from the perspective of the panel owners (us!). However, we also recognised this as a fantastic opportunity to understand the needs and concerns of panellists, which we hoped would enable us to improve our surveys and service.

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I wanted to let you know that I compiled the results of the cars survey for the following countries (Argentina, Germany, Denmark, Netherlands, Australia & Italy – Canada is just starting their outreach now), and we so far have had 524 stories published on the survey, with a total reach of 350,000,000. Pretty great results!

Global Corporate Communications  eBay 

Redshift’s Red Hot Tip

Questionnaire Design:

Keep the number of questions to a minimum to ensure highest possible data quality