Product Development and Price Testing

products_125x125Products and services are at the heart of a business and it is vital to know what will and won’t work when developing a new proposition. Market research should always be part of this process and when done correctly will give your business the right steer to navigate the marketplace successfully.

How can we help?

  • We can use market research to understand your customers’ current and future requirements – essential information for any business
  • At Redshift we have the ability to understand customers’ requirements, the importance of these and identify areas of unmet needs
  • In-home user tests (iHuts) are a highly effective research method able to provide detailed feedback on all aspects of a product
  • Testing new products and services?  At Redshift we can provide feature and benefit analysis and price optimisation with a proven methodology

Have a look at our Product Development and Price Testing case studies >>

We are ready to help you

I’d just like to take this opportunity to express my immense gratitude to the entire team at Redshift for all their outstanding work over the past ten series of the show. I know that some of our requests have been quite trying at times, but no matter where we set the bar, you guys were always able to clear it by miles. So please could you pass my thanks onto your fantastic team.

ASSISTANT PRODUCER POINTLESS: SERIES 9&10 

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