Retail & Leisure Market Research Services

Retail & LeisureThe Retail and Leisure industry encompasses many types of businesses, each with their own needs – Redshift has the experience to offer bespoke Market Research Services that drive profit by targeting the right consumer audience.

Whether you’re an online start-up looking to develop an e-commerce site or an online giant like eBay who wants to run a global campaign, the diverse range of organisations in the UK and abroad that we’ve worked for, along with the varied nature of the projects we’ve delivered, means that Redshift Research has the expertise you need to stand out from the crowd.

Not simply content with using tried and tested ways to provide results, we’ve developed innovative methodologies to exceed expectations when it comes to Retail & Leisure Market Research Services.

Redshift can help clothes retailers understand the appeal and potential of new product lines so that buyers are armed with objective feedback to support their judgement and intuition. From a pure marketing perspective, we’ve developed message testing methodologies that enable clients to decide which campaign will have the greatest impact as well as how it will affect core brand values.

Using the latest, pragmatic data collection and analysis techniques, our market research services successfully span both short term marketing initiatives and longer term marketing strategies for the Retail & Leisure sector. We’re also adept at new campaign validations and product introductions.

Aside from rigorous data intensive studies, we also provide solutions for Retail & Leisure companies that are looking to attract more consumers through content led marketing campaigns. From Evenflow in the US to Boots and a host of niche online retailers in the UK, we have the experience and flexibility to deliver successful, bespoke market research services to every type of retailer.

Regardless of the diversity of this sector, for us there is always a common theme. Our work focuses on understanding consumer behaviours and motivations throughout the customer journey. This allows Redshift to identify the tipping points for purchase, the primary influencers and the specific media consumption habits of specific groups such as Millennials.

Our experience in this sector spans a number of demographics – the audiences we have surveyed include Influential Customers, Online Shoppers, High street Shoppers, High Net Worth Individuals and Pre-teens. View further audiences we can harness to suit your needs in our Crowds section.

Have a look at our Retail & Leisure sector case studies >>

We are ready to help you

I wanted to let you know that I compiled the results of the cars survey for the following countries (Argentina, Germany, Denmark, Netherlands, Australia & Italy – Canada is just starting their outreach now), and we so far have had 524 stories published on the survey, with a total reach of 350,000,000. Pretty great results!

Global Corporate Communications  eBay 

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