StudentsStudents are not just the consumers of the future – this 3 million plus audience in the UK alone is spending over £13 billion a year. Redshift Research has the expertise to ensure your business gets through this lucrative crowd.

With each student in Britain now spending over £5,000 each year, the student market has become highly valuable. Brands also need to be aware that this audience type is currently making decisions that will impact their consumer choices and loyalty for years to come.

Talking to students involves understanding their behaviours, culture and communication methods, which is not easy given such a diverse, sometimes fickle demographic.

With the digital revolution spreading across the world, students and young people are at the heart of it. Growing up with the Internet and Social Media means their opinions can often make or break your product, service or idea – after all, they are our future customers, colleagues, competitors and leaders.

Redshift’s Opinion Polls Market Research Services includesour own online platform which already has thousands of students signed up in Higher Education and University from the UK, US and other countries.

We continue to gather new student panel members, effectively allowing us to get excellent interview numbers at a highly reasonable price. What’s more, we also have parents of students and recent graduates on board, which means our understanding of this niche audience goes far beyond the norm.

As an example, view our headline grabbing Millennial Index research, which reveals contemporary consumerism and what makes it tick.

We are ready to help you

We have shot a new TV ad and other campaign assets for our new product, again, building on the insights from your research and our current campaign’s success.  AND… we are developing the app with key insights as well (e.g. building communication/engagement pieces based on the potential reasons customers may buy our product).  So our journey continues….

It’s all thanks to the insights that we have such great results….  The research project was definitely money well spent.”

Global Head of Brand, Slendertone 

Redshift’s Red Hot Tip

Questionnaire Design:

Keep the number of questions to a minimum to ensure highest possible data quality