Redshift Research has vast experience within the IT sector, meaning we thoroughly understand IT decision makers and how to gain valuable insight from them.
If you’re looking to research IT Decision Makers it’s important to choose an agency which understands this diverse audience. We’ve been researching ITDMs since Mainframes ruled the world, so we know the way they think and how they make choices.
IT decision makers are actually far from a homogeneous group. Some make strategic decisions, some purely implement, some focus exclusively on Networks and Systems, some are customer facing and some even sit on boards of directors. They are a genuinely diverse group and despite what your marketing agency might have you believe, they certainly don’t all love social media (like Marmite some love it and some hate it).
That being said, we have made it easily feasible plus cost effective to research IT decision makers thanks to our streamlined Opinion Polls Market Research Services. We can literally interview thousands of ITDMs both in the UK and internationally within two weeks. Additionally, through the comprehensive knowledge we have of the people on our panels, we are able to hone in on individuals by technology, size of organisation and level of influence.
Redshift Research not only thoroughly understands how ITDMs think, work and interact with others in business, we also blend this knowledge with access to thousands of general decision makers, so that our clients benefit from a powerfully comprehensive data resource that delivers genuine insight at affordable prices.